Ernst Names Small Business of the Week, Dusted Charm

RED OAK, Iowa – U.S. Senator Joni Ernst (R-Iowa), Ranking Member of the Senate Small Business Committee, today announced her Small Business of the Week: Dusted Charm of Pottawattamie County. Throughout this Congress, Ranking Member Ernst plans to recognize a small business in every one of Iowa’s 99 counties.

“From humble beginnings in a basement to a thriving warehouse and showroom that sells clothes, home goods, and candles, Dusted Charm is a testament to the power of family, perseverance, and the importance of a supportive community,” said Ranking Member Ernst. “This small business encapsulates what it means to give back, and it is inspiring to see folks come together to support one another in times of need.”

Inspired by the gravel roads and street signs she saw on the way to her daughter’s doctor appointments, Becca Wiggins founded Dusted Charm in 2017 in her basement with a few t-shirts and a passion for graphic design. As the business grew, Becca relocated her operation to the historic 100-block of West Broadway, where she brought her mom and sisters on board as co-owners. Today, Dusted Charm sells a wide variety of women’s clothing and home goods, including signs, candles, and more. In the spirit of giving back, Dusted Charm organizes “Give Back” days where they donate 25% of all sales to a designated charity. In 2022, Dusted Charm received the Omaha Metropolitan Area Tourism Award for being the best retail business in Pottawattamie County, and it recently celebrated its 7th business anniversary.

Stay tuned as Ranking Member Ernst recognizes more Iowa small businesses across the state with her Small Business of the Week award.

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